Senior Product Designer / UX-UI Lead with 9+ years of experience designing user-centered digital experiences for web and mobile platforms. Proven track record leading design teams, scaling design systems, and driving measurable business impact across real estate, automobile, enterprise, fashion & beauty, and e-commerce industries. Skilled in user research, wireframing, interaction design, visual design, usability testing, and cross-functional collaboration with Product and Engineering. Fluent in modern AI-assisted design workflows (Figma, Galileo AI, Relume, Claude, Midjourney).
Hey, I'm Apurva
Designing Experiences
Crafting seamless and engaging digital experiences through strategy, creativity,
and user-first thinking.
Digital Web/App Designer
I design experiences users trust -
from research to live launch.
Animation
Motion that guides, not decorates every frame earns its place.
Social Media
3 seconds to stop a scroll. Here's
how I do it every time.
Awards
Won Gold at the IAMAI Digital Awards 2024 for the Lodha Group website.
"Won Gold for the Lodha Group website
a project that combined luxury brand thinking with lead-gen strategy and shipped on time
Won Gold at the Smarties Awards for the American Tourister Swagpack Campaign.
Won Gold for American Tourister's Swagpack Campaign audience-first storytelling that made a product launch feel like a movement.